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TroubleshootingStructura Cloud can't reach this site

Structura Cloud can’t reach this site

This page is a placeholder. Structura shows two banners — one inside the plugin’s pages, and one across all of wp-admin — when a connection check finds that Structura Cloud can’t reach your site.

Every Structura post is written in the cloud and then delivered back to your WordPress site over a secure webhook. If the cloud can’t reach your site, your campaigns will still run, but the finished posts have nowhere to land — so nothing ever appears.

The most common reasons the cloud can’t reach a site:

  • The site is on a local or staging URL — localhost, a *.local or *.test domain, or 127.0.0.1. These addresses only exist on your own machine or network, so the cloud has no way to reach them.
  • The site is on a private network address (for example 192.168.x.x or 10.x.x.x) that isn’t reachable from the public internet.
  • The site is behind HTTP password protection (basic auth), a firewall, or a security plugin / WAF rule that blocks incoming requests.

Before you start

Open Settings in Structura and use Run a connection check (the Bridge Diagnostics card). It runs the same handshake the banners rely on and tells you immediately whether the cloud can reach your site.

The in-depth guide will cover:

  • How to confirm your site is publicly reachable.
  • Which security plugins / firewall rules commonly block the webhook, and how to allowlist it.
  • What to do while you develop locally (the banner is expected on a localhost site — generation lands once the site is live on a public domain).
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